Tec Products: 471% increase in revenue over 6 months

Partnership Duration: 1 year and counting
Annual Budget: 6 figures
Channels: Google Ads
Services: Paid Media Management, Conversion Rate Optimization, Data Modeling & Machine Learning (AI)
Location: UK

The Challenge

From structural inefficiencies to explosive growth. We’re proud to share our recent success with Tec Products, a leading UK welding and engineering supplier, driving a 471% increase in Google Ads revenue in just 6 months.

When Tec Products came to us, their account suffered from a fragmented campaign structure and inconsistent product categorization, which led to inefficient budget allocation.

Our Solution

Our team executed a complete account rebuild, starting by standardizing their product feed and implementing a granular Performance Max structure. A dedicated campaign for their top 42 SKUs was also launched to ensure their bestsellers received the budget they deserved.

The Results

The impact was immediate and substantial, proving that a strategic, data-driven foundation is key to unlocking rapid growth. This case study is a perfect example of how our approach can transform performance for businesses with complex inventories.

Key Results (6 months)

• 471% increase in Google Ads revenue
• Complete account restructuring
• Standardized product feed
• Dedicated campaign for top 42 SKUs
• Granular Performance Max structure

Conclusion

AdPeak’s AI platform automates Google Ads for e-commerce brands, advertising your entire inventory to unlock hidden potential and grow revenue.